Bedford born all England badminton champion Gail Emms, who regularly represents England in international competitions and is number one in the world at mixed doubles, has today driven away from her local Elms forecourt in a brand new sporty MINI Cooper 1.6 as part of her year long sponsorship deal with Elms.

Gail who still lives in Bedford can now be seen out and about around Bedford and Milton Keynes in her branded MINI, with the slogan ‘Gold Medallist Seeks Perfect Shuttle. Finds Elms MINI. The End’ blazoned across the car.

Gail says: “I am delighted to accept sponsorship from Elms, we have built a great relationship since I bought my first MINI from them four years ago, and I look forward to driving my new MINI; its just like an early Christmas present!”

Commenting on the sponsorship Ross Kilroy, MINI manager at Elms Bedford said: “Gail is already a well known name throughout the region due to her phenomenal international success in the badminton world, and we are sure her new Elms MINI will help drive her success in the future. We wish her all the very best in her competitions and are really pleased to be supporting a local sporting hero.”